B2B SaaS Lead Generation
Project Description
📈💼 B2B SaaS Lead Generation Specialist
🌐 Overview
We are looking for a B2B SaaS Lead Generation Expert to drive high-quality, qualified leads for our SaaS solutions. The goal is to build a repeatable and scalable lead generation pipeline that increases sales opportunities, shortens sales cycles, and improves conversion rates.
This project focuses on identifying target companies, decision-makers, and designing outreach strategies using modern sales and automation tools.
🎯 Main Objective / Task
- Research and identify high-potential B2B SaaS prospects using LinkedIn, databases, and industry sources.
- Build targeted lead lists with verified contact information.
- Create and execute multi-channel outreach campaigns (email, LinkedIn, cold calling).
- Use CRM tools to manage leads, track engagement, and report results.
- Implement automation workflows to scale lead generation efficiently.
- Provide weekly performance reports and recommendations for optimization.
🧩 Skills Required
- 🔍 Lead Research & Prospecting: LinkedIn Sales Navigator, Apollo.io, ZoomInfo, Clearbit
- 💻 CRM Tools: HubSpot, Salesforce, Pipedrive, or Zoho
- ✉️ Email Outreach & Automation: Lemlist, Mailshake, GMass, or HubSpot sequences
- 🤖 Marketing Automation: Zapier, n8n, or Make for workflow automation
- 📊 Analytics & Reporting: Google Sheets, Excel, or CRM dashboards
- 💬 Sales Communication: Cold emailing, messaging, and follow-up strategies
- 🎯 B2B SaaS Knowledge: Understanding of SaaS buying cycles, decision-makers, and ICP (Ideal Customer Profile)
💼 Deliverables
- Targeted B2B SaaS lead list with verified contact info
- Multi-channel outreach campaigns setup and execution
- Automated workflows for lead nurturing and follow-ups
- Weekly lead generation reports with metrics and recommendations
🕒 Mission Duration
4–6 weeks (depending on campaign scale and target segments)
💡 Outcome
A scalable lead generation engine that consistently delivers high-quality prospects, accelerating sales growth, improving conversion rates, and creating a repeatable B2B SaaS sales pipeline.
🚀 Ideal Candidate
A proactive B2B lead generation specialist experienced with SaaS sales, automation tools, and multi-channel outreach — capable of delivering tangible, high-quality leads that feed directly into the sales pipeline.